The Joico Blonde Life Brightening Shampoo is designed to bring out the best in blonde hair. Its special brightening properties help to keep blonde hair looking sensational and healthy. Using the shampoo will restore hair’s pH level and remove brass from it. It cleans and removes dirt and oil. A good rinse will make your comb glide smoothly and easily through soft, damp hair. This Shampoo is the perfect choice for those seeking to reinvigorate their blonde locks.

• Cleans and removes dirt and oil
• Adds softness and smoothness
• Restores your hair’s pH level
• Sulfate free

Anionic Surfactant Molecules Interact With Dirt And Oil Particles,Trapping Them In A Bubble-Like Cocoon That Gets Swiftly Rinsed Away. An Exotic Blend Of Polynesian And Tahitian Tamanu And Manoi Oils Hydrate,Fight Frizz,And Bump up The Shine,Resulting In Exquisitely Gleaming,On-Tone Blonde Hair.,Anionic Surfactant Molecules Interact With Dirt And Oil Particles,Trapping Them In A Bubble-Like Cocoon That Gets Swiftly Rinsed Away. An Exotic Blend Of Polynesian And Tahitian Tamanu And Manoi Oils Hydrate,Fight Frizz,And Bump up The Shine,Resulting In Exquisitely Gleaming,On-Tone Blonde Hair.

Product information such as ingredients may change. Always refer to the packaging or instructions for use before using the product.

Apply to wet hair. Work into a rich lather. Rinse and repeat if necessary.