Reclaim your coveted cool colors with Blonde Life Violet Shampoo from Joico. The powerful sulfate free formula instantly neutralises the warm tones of blonde hair, ridding your hair of its nasty brassy tones. Monoi Oil helps fight frizz, boost shine and protects hair from environmental damage. Tamanu Oil deep-hydrates hair, improves hair’s shine quotient and adds softness to brittle strands. Arginine protects hair and rebuilds it from the inside. It also fortifies hair against the damaging effects of daily styling. Whether you are growing out dyed hair, or whether you are looking to retain freshly bleached & toned cool light blonde color, we know you will love this shampoo!

• Instantly neutralizes unwanted yellow and warm tones in blonde hair
• Nourish and protect fragile blonde hair
• Paraben-free

Water/Aqua/Eau,Sodium C14-16 Olefin Sulfonate,Cocamidopropyl Betaine,Sodium Methyl Cocoyl Taurate,Sodium Lauroamphoacetate,Lauryl Glucoside,Disodium Laureth Sulfosuccinate,Glycol Distearate,Betaine,Phenoxyethanol,Calophyllum Inophyllum Seed Oil,Laurdimonium Hydroxypropyl Hydrolyzed Keratin,Cocos Nucifera (Coconut) Oil,Arginine Hcl,Rosa Canina Fruit Oil,Gardenia Taitensis Flower Extract,Arginine,Sodium Lauryl Sulfoacetate,Dimethicone Propyl PG-Betaine,Phosphatidylcholine,Guar Hydroxypropyltrimonium Chloride,Isostearamide Mipa,Polyquaternium-47,Citric Acid,Polyquaternium-7,PEG-120 Methyl Glucose Dioleate,Dimethicone PEG-8 Meadowfoamate,Tetrasodium Glutamate Diacetate,PEG-4 Laurate,Quaternium-80,Methyl Gluceth-10,Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone,Glyceryl Laurate,Iodopropynyl Butylcarbamate,Sodium Benzoate,Benzoic Acid,Dehydroacetic Acid,Methylchloroisothiazolinone,Methylisothiazolinone,Sodium Hydroxide,Butylphenyl Methylpropional,Limonene,Geraniol,Fragrance/Parfum,Ext. Violet 2 (CI 60730),Red 33 (CI 17200).,Water/Aqua/Eau,Sodium C14-16 Olefin Sulfonate,Cocamidopropyl Betaine,Sodium Methyl Cocoyl Taurate,Sodium Lauroamphoacetate,Lauryl Glucoside,Disodium Laureth Sulfosuccinate,Glycol Distearate,Betaine,Phenoxyethanol,Calophyllum Inophyllum Seed Oil,Laurdimonium Hydroxypropyl Hydrolyzed Keratin,Cocos Nucifera (Coconut) Oil,Arginine Hcl,Rosa Canina Fruit Oil,Gardenia Taitensis Flower Extract,Arginine,Sodium Lauryl Sulfoacetate,Dimethicone Propyl PG-Betaine,Phosphatidylcholine,Guar Hydroxypropyltrimonium Chloride,Isostearamide Mipa,Polyquaternium-47,Citric Acid,Polyquaternium-7,PEG-120 Methyl Glucose Dioleate,Dimethicone PEG-8 Meadowfoamate,Tetrasodium Glutamate Diacetate,PEG-4 Laurate,Quaternium-80,Methyl Gluceth-10,Methoxy PEG/PPG-7/3 Aminopropyl Dimethicone,Glyceryl Laurate,Iodopropynyl Butylcarbamate,Sodium Benzoate,Benzoic Acid,Dehydroacetic Acid,Methylchloroisothiazolinone,Methylisothiazolinone,Sodium Hydroxide,Butylphenyl Methylpropional,Limonene,Geraniol,Fragrance/Parfum,Ext. Violet 2 (CI 60730),Red 33 (CI 17200).

Product information such as ingredients may change. Always refer to the packaging or instructions for use before using the product.

Apply to wet hair. Lather. Leave in 1-3 minutes. Rnse. Follow with Bonde Life Violet Conditioner.